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HoneyLove is a Los Angeles based 501(c)3 non-profit conservation organization with a mission to protect the honeybees by educating our communities and inspiring new urban beekeepers.

The Founders of HoneyLove


Rob McFarland (Beekeeper/HoneyLove Co-Founder) is a creative director / social media strategist, and organic gardener. Find Rob on Facebook and LinkedIn.

Chelsea McFarland (Beekeeper’s Wife/HoneyLove Co-Founder) is a video director, vegetarian, and a blues dancer. Find Chelsea on Facebook and LinkedIn.

PAUL_DirectorPaul Hekimian (HoneyLove Director)
Paul Hekimian is a 2nd generation beekeeper, a father of two and resides in Santa Monica California. He is an entrepreneur extraordinaire who prides himself on the “many hats he wears”: President of, Owner of Paul’s Cheesecake, and Founder of Paulsitive to name a few!

Kevin O’Scanlon (HoneyLove Director)
Kevin is a Walk Manger at JDRF, overseeing the San Francisco Walk. Personable and driven, he brings a strong background in business development, events, planning and management, most recently serving as Sales and Marketing Manger at the San Francisco office of Sound in Motion. Kevin earned a B.A. in Theater Arts at University of California, Santa Cruz.

Ceebs Bailey (HoneyLove Beekeeper / Factotum)
Ceebs is a writer in West L.A. who started out a few years ago with a modest tumbling composter outside the kitchen door and now has raised beds in the front yard, a flock of chickens and six beehives around the city. You can make contact at: ceebs[at]honeylove[dot]org

Kirk Anderson (HoneyLove Beekeeper)
Kirk is an internationally known organic beekeeper, bee rescuer, feral honey merchant, photographer, philosopher and HoneyLove Mentor Extraordinaire. He lives in Silver Lake but plans to save the whole world. You can find Kirk on Facebook.


Erik Knutzen (HoneyLove Public Affairs)
Erik is the co-author, with his wife Kelly Coyne, of The Urban Homestead and Making It: Radical Home Economics for a Post-Consumer World. He also writes for magazines including Make, Urban Farm and Yes. He has become increasingly interested in the concept of urban sustainability since moving to Los Angeles in 1998. Since that time, he has converted his 1920 hilltop bungalow into a mini-farm, and along the way has explored and written about the traditional home arts of baking, pickling, bicycling and brewing. He is the co-founder, with Mark Stambler and Teresa Sitz, of the Los Angeles Bread Bakers.
Learn more about Erik on

George Langworthy

George Langworthy (HoneyLove Topanga Bee Sanctuary)
After inspiring millions to take up the fight to save the honey bee with his film Vanishing of the Bees, George began rescuing bees from circumstances where they might otherwise be exterminated. George is partnering with HoneyLove to create the Topanga BeeSanctuary which will provide a safe haven for rescued hives!

KendraKendra Tarte (HoneyLove Office Manager)
Writer, Editor, and Communications Specialist with a technical background in digital media, design, marketing, administration, and data analysis. You can find Kendra on Linkedin here.


susan_HLOSusan Rudnicki (HoneyLove Forum Moderator)
Susan is a dental hygienist one day a week and the rest of the time she is out with the bees—teaching beeks, rescuing, managing 27 colonies (two are client hives), and selling honey. She has 2 grown sons and lives in Manhattan Beach with chickens, ducks, bunnies and a organic food garden. Susan serves as the moderator for the HoneyLove Forum, she writes a monthly blog article for the HoneyLove Newsletter, and often makes public appearances for HoneyLove at community outreach events and school talks.

Join HoneyLove!

We are a growing and excited community of honey bee supporters and we would love for you to join us!!
Click here to find out how to BECOME A MEMBER!